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Connections at PV's Old Town Farmers' Market

June 13, 2013

Organic SuperFoods' Yael Sanchez and Manuel Murillo offer shoppers the same locally grown produce and homemade vegan foods they serve their own family, and customers have responded with rave reviews.

Puerto Vallarta, Mexico - The success of the Old Town Farmers' Market-Tianguis Cultural has always been built on the relationships between the Vendors and Market goers. They share a passion for "make it, bake it, grow it" products and services, and this week, we are featuring the stories of two vendors - Organic SuperFoods and Chelow.

Yael Sanchez and Manuel Murillo - both athletes and healthy lifestyle advocates - were disappointed by the lack of delicious, healthy food they found in Vallarta. They knew they were not alone in their search for high quality products made without flour, sugar, additives, flavorings, or artificial colorings and sweeteners. In response, the duo opened the first organic store in Vallarta, Organic SuperFoods. They offer the same locally grown produce and homemade vegan foods they serve their own family, and customers have responded with rave reviews.

Since joining the Old Town Farmers' Market four years ago, they have been offering tasty samples of their most popular good-for-you products:

Almond Butter - oil-free, sugar-free, salt-free
Peanut Butter
Vegan Hummus - chipotle, cilantro, red pepper and natural
Flaxseed Tostadas - flour-free
Salad Dressings - sugar-free and vinegar-free

"Not only do our customers come to us for healthy foods, but they want advice when it comes to food selection," says Sanchez. "They come to us with some pretty interesting requests."

She continues: "A man approached our stand on Market day, demanding that we throw out his container of hummus. We were concerned that something terrible had happened with one of our products in production until we learned that he had purchased it at a local chain store. After trying ours, he couldn't eat the old standby anymore. He told us there was no comparison and has been a fan of Organic SuperFoods ever since."

You, too, can become a fan by visiting Organic SuperFoods at Venustiano Carranza 517 in Colonia Emiliano Zapata or online at Facebook.

As you make your way through the Market, be sure to visit Consuelo Zepeda Nez, owner and designer of Chelow. She has worked with renowned designers in Mexico, learning from their masterful techniques to establish her own line of original jewelry, leather goods, belts and bags. Each piece is handcrafted with natural stones, metal and leather for a creative, feminine touch.

"My designs are inspired by various cultures in Mexico," says Nez, "but my pieces are fashioned with my clients in mind."

While Nez takes the time to understand the tastes of her clients, she admits that she may not always realize the sentimental affect her pieces have on others.

"In my first season as an Old Town Farmers' Market Vendor, a kind American woman bought my gypsy bracelets for all of her granddaughters as Christmas gifts," says Nez. "This past February, one of the granddaughters contacted me on Facebook asking how to find me at the Market. The following Saturday, the granddaughter came to my stand and told me that my gypsy bracelet, which she was still wearing, was the last gift her grandmother had given her before passing away. It's for moments like this that keep me doing what I do for my clients."

To find a memorable piece for you or your loved ones, visit Chelow at the Market, at her boutique in Sayulita or visit her on Facebook.

Join us this Saturday for an unforgettable shopping adventure at Puerto Vallarta's Old Town Farmer's Market-Tianguis Cultural. Located along Basilio Badillo between Olas Altas and Ignacio Vallarta, the Old Town Farmers' Market is open from 9:30 am to 2 pm from the first Saturday in November to the last Saturday in July. For more information, visit, or 'Like' the Market on Facebook.

Click HERE to learn more about the Puerto Vallarta Old Town Farmers' Market.