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 Travel & Outdoors | November 2007 
Marriott and Renaissance Caribbean & Mexico Resorts Launch Interactive Online Experience
 PR-USA.net
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Tired of using the standard virtual room tour to visualize your next tropical getaway? Now, thanks to Marriott and Renaissance Caribbean & Mexico Resorts, vacationers can take advantage of a new interactive experience that combines cutting edge web technology with an easy to use format: Introducing the Virtual Trip Kit.
The first of its kind, the Virtual Trip Kit merges resort and destination information - from room tours to videos of local hot spots to flights and travel document requirements - to create a one-stop shop for planning a trip. The only online tool of its kind, this virtual guidebook brings the nine Caribbean and Mexico resorts and destinations to life with great visuals, interviews with the locals, and lifelike introductions to resort staff to offer travelers an intimate look at the vacation experience from the comfort of their chair.
"Marriott is thrilled to present travelers with this innovative, experiential travel tool more than a year in the making" said Michelle Bozoki, Director of Marketing for Marriott and Renaissance Caribbean & Mexico Resorts. "Our new Virtual Trip Kit will help travelers visualize their stay like no other travel tool can. It brings the sights and sounds of Marriott's beautiful resorts and destinations to life, so travelers can get a real sense for the experiences we're offering" added Bozoki.
Broken down into six sections - including: Discover Paradise, Tour & Explore, Insider Secrets, Resort Signatures, Resort Revealed, Escape Now - highlights of the Virtual Trip Kit's original, dynamic content includes:
• A pocket map PDF with activities and destination features
• A quick reference contact list
• Video introductions with resort staff
• Video "insider interviews" with locals offering tips on what to see and do
• Passport and visa requirements for planning your trip to the Caribbean or Mexico
• Amenity videos showcasing resort activities such as golf, spa and more
• Links to the destination's calendar of events, including local festivities and cultural events
• Videos of all room types
• Video of resort dining experience, an interview with the chef and dining guide to the resort's restaurants.
The Virtual Trip Kit will be available for all nine Marriott and Renaissance Caribbean & Mexico Resorts including:
• JW Marriott Cancun Resort & Spa
• CasaMagna Marriott Cancun Resort
• Aruba Marriott Resort & Stellaris Casino
• Renaissance Aruba Resort & Casino
• Frenchman's Reef & Morning Star Marriott Beach Resort, St. Thomas
• CasaMagna Marriott Puerto Vallarta Resort & Spa
• Curacao Marriott Beach Resort & Emerald Casino
• St. Kitts Marriott Resort & The Royal Beach Casino
• Grand Cayman Marriott Beach Resort
The first three Trip Kits of the series are now available on the ParadiseByMarriott.com. New Kits will be added weekly with an expected completion date of December 1.
MARRIOTT AND RENAISSANCE CARIBBEAN & MEXICO RESORTS is a group of nine resorts in seven of the top tropical destinations in the Caribbean and Mexico, including Aruba, Cura?ao, St. Kitts, St. Thomas, the Cayman Islands, Cancun and Puerto Vallarta. Together, they offer a variety of amenities including world-class spas, challenging golf courses, state-of-the-art casinos, outstanding children's programs and flexible meeting facilities.
MARRIOTT INTERNATIONAL, INC. (NYSE: MAR) is a leading lodging company with nearly 2,900 lodging properties in the United States and 68 other countries and territories. Marriott International operates and franchises hotels under the Marriott, JW Marriott, The Ritz-Carlton, Renaissance, Residence Inn, Courtyard, TownePlace Suites, Fairfield Inn, SpringHill Suites and Bulgari brand names; develops and operates vacation ownership resorts under the Marriott Vacation Club, Horizons by Marriott Vacation Club, The Ritz-Carlton Club and Grand Residences by Marriott brands; operates Marriott Executive Apartments; provides furnished corporate housing through its Marriott ExecuStay division; and operates conference centers. The company is headquartered in Bethesda, Md., and had approximately 151,000 employees at 2006 year-end. It is ranked as the lodging industry's most admired company and one of the best places to work for by FORTUNE®. The company is also a 2006 U.S. Environmental Protection Agency (EPA) ENERGY STAR® Partner. In fiscal year 2006, Marriott International reported sales from continuing operations of $12.2 billion. For more information or reservations, please visit our web site at www.marriott.com. |
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