Puerto Vallarta, Mexico - Last week's Mueve tus Electrónicos e-waste recycling campaign was a huge success, exceeding the Environment and Ecology Department's goal by about 2 tons, thanks to the participation of conscientious citizens.

Puerto Vallarta's Director of Environment and Ecology, Juan José Navarro Amaral, said that out of the 12 tons of electronics collected on September 25th and 26th, 40 percent were television sets and the remaining 60 percent was mostly keyboards, monitors, mice and computer processors, along with a few microwave ovens, blenders and dryers.

According to Navarro Amaral, the success of the campaign stemmed from the city giving citizens notice in advance of the collection.

He mentioned that with each campaign the population became more aware of environmental protection issues, so it is important to continue carrying out these activities that the citizens themselves are so actively embracing.

"It is noteworthy that when we began to work on environmental issues there was not much community response, but when we started socializing information about the benefits of recycling and asking citizens to participate in the proper disposal of e-waste, the recycling culture began to grow and, once again, we exceeded the goal of collecting 10 tons of unused/unwanted electronics," Navarro Amaral said.

"This was our third e-waste recycling campaign, bringing the total of electronic waste collected by this administration to 50 tons. For us it is very satisfying because the proper disposal of unused/unwanted electronics does not impact the environment, and the waste materials can be reused to generate new electronics," the city official said.