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Simply Puerto Vallarta
email this pageprint this pageemail usA Grass Roots Promotional Campaign


Simply Puerto Vallarta is a multi-media campaign created by small business owners promoting their city. It is designed to highlight the richness and diversity of Mexico's premier coastal tourist town.
(Video Diva Productions)
Puerto Vallarta's Video Diva Productions is pleased to announce the launch of 'Simply Puerto Vallarta," a multi-media promotion campaign designed to highlight the richness and diversity of Mexico's premier coastal tourist town.

"Mexico's reputation seems to run to the extremes," says video journalist Laura Gelezunas, Video Diva Productions, explaining the motivation behind the project. "The good news keeps coming but it is not making the splash it should. That's why we needed to take a different approach."

Indeed, in the September/October 2010 issue of AARP Magazine, Puerto Vallarta was listed as the best place to retire abroad, and U.S. News & World Report Travel section ranked Puerto Vallarta as the number one vacation destination in Mexico this year.

"The small, local businesses make Vallarta special," explains Mariano Montes de Oca, PV Pulse Media. "It's this human aspect to our city and our culture that is reflected in the warmth and hospitality of this place. The challenge is to provide the people with a voice, and Simply Puerto Vallarta is that voice."

Simply Puerto Vallarta is a complete multi-media campaign that will include the small-business owners in the promotion of their town. Unlike traditional PR efforts, Simply Puerto Vallarta was designed to put the media message back into the hands of those it most affects - area residents.

"This is a way for us to be a part of an effort expressing how and why Puerto Vallarta is a beautiful and growing city, plus it is a safe destination," says Simply Puerto Vallarta sponsor Gelsey Fadul of Hotel Playa del Sol. "I've seen it bloom throughout the years and it just really hurts me to see how the TV and Internet news outlets are basically hurting us as a place to visit or live."

"Simply Puerto Vallarta is an innovative campaign which reaches out to the International community via the Internet," says sponsor Juan Rojas Gonzalez of El Palomar Restaurant. "It seems like it will be a new opportunity and it's going to be good to share all the great things Puerto Vallarta has to offer."

The first lifestyle segment showcases a couple that retired in the area over 20 years ago and will be released the first week of November. The campaign will include weekly video segments to be released to local and international media outlets, as well as on TVPuertoVallarta.com and BanderasNews.com, on a weekly basis.

Current Simply Puerto Vallarta sponsors include Cassandra Shaw Jewelry, Crate Interiors, Daiquiri Dick's, El Palomar de los Gonzalez, Playa del Sol, Prudential Vallarta, Sherri Narro and Associates, and Sierra del Mar Los Arcos.

This multi-media campaign is from Puerto Vallarta, about Puerto Vallarta and for Puerto Vallarta. It is Simply Puerto Vallarta.


•   B E L O W   T H E   F O L D   •


Simply Puerto Vallarta Finale
Laura Gelezunas

PV business owners banded together in October 2010 to produce Simply Puerto Vallarta, a series of videos showcasing the area's city, culture, environment and lifestyles. In this, the final episode, locals share their reasons for living in or making Vallarta their vacation destination year after year.

Simply Puerto Vallarta: Volunteering
Laura Gelezunas

There is much more to Puerto Vallarta than sun and sand. With over 30 non-profits in the Banderas Bay area, you can organize fund raisers, teach anything from arts and crafts to English, or just give a child a shoulder to lean on... The list is endless.

Simply Vallarta - Quality Medical Care
Laura Gelezunas

Hundreds of Americans flock to the Bay of Banderas for quality health and dental treatments. Puerto Vallarta has quite a few facilities offering excellent services. Adding a doctor visit to a vacation itinerary looks increasingly attractive to many living north of the border.

Simply Puerto Vallarta - Frequent Visitors
Laura Gelezunas

Puerto Vallarta, Jalisco, Mexico continues to serve up years of vacation memories and fun. In this segment meet three people, who visit Puerto Vallarta every year and have been enjoying the area for around 30 years.

Simply Puerto Vallarta - Business Women
Laura Gelezunas

Owning your own business any where in the world is tough and Mexico is no exception. Creating their own niche markets, two American women have developed their own personal success in Puerto Vallarta.

Simply Puerto Vallarta - Simply Crocs
Laura Gelezunas

Crocodiles have been Puerto Vallarta, Mexico residents for around 200-million years. They have been human neighbors for a lot less time. Local biologist, Petr Myska states that there are not more crocodiles in the Banderas Bay area, we just made them live closer to us.

Simply Puerto Vallarta - On The Road
Laura Gelezunas

Despite the controversial news regarding the US Mexican border, thousands of travelers cross this line every day. Many are headed to their winter homes, and can't wait to get on the road again - especially those driving motor homes to Puerto Vallarta, Mexico.

Simply Puerto Vallarta - Simply Retirement
Laura Gelezunas

When they retired in 2004, the call of the open sea was irresistible to Minnesota couple Mike and Sara Wise. They sold their home and business, bought a boat, and traveled extensively in the western hemisphere. Their excursion stopped for a bit in Puerto Vallarta... and they never left.

Simply Puerto Vallarta - Young Expats
Laura Gelezunas

It's not only baby boomers moving to Mexico, there is a surge of younger expats relocating. Walking a path seldom taken by young Americans, Nicole Majewski began the next phase of her life's journey when she left her home town of Buffalo, New York, and moved to Puerto Vallarta, Mexico.

Simply Puerto Vallarta - Orchid Fever
Laura Gelezunas

Mexico ranks in the top ten countries where orchids grow naturally, and there are more than 250 different types of orchids in the Banderas Bay region. In this edition of Simply Puerto Vallarta, you'll meet two local orchid enthusiasts who are raising and rescuing these fabulous flowers.

Simply Puerto Vallarta - Crossing The Border
Laura Gelezunas

The words, 'Crossing the Mexican border,' spark apprehension, especially if driving is involved. However, many Puerto Vallarta locals make the journey several times per year. In this edition of Simply Puerto Vallarta, Robina Oliver and Carlos Vasquez talk about their driving experiences.

Simply Puerto Vallarta - The Golden Years
Laura Gelezunas

Polly and Hubert Vicars retired south of the border in 1988, long before it became trendy. From the moment they arrived in Puerto Vallarta it was love at first sight, and they bought the condo they still live in after only three days in the city.



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